Print a more vibrant future

Brook + Whittle is more than a label printer. We’re consultative creative partners dedicated to moving brands toward peak performance while driving our industry toward sustainability. In other words, we’re building a future that’s better for our customers and for the planet.

Our purpose

We’re passionate about leaving the place better than we found it. In our industry, that means using a combination of technical and creative expertise to solve real-world problems and gradually reduce the ecological impact of what we produce. We know we can’t solve the plastic problem overnight, and that’s OK. We’re in it for the long haul, committed to following our principles without compromise until one day we can look back and say we made a real difference. For us, it’s not about trends or buzzwords, it’s about working with integrity toward what we value as human beings. That’s our purpose today, and it will be our purpose tomorrow.

Our Products

Pressure-Sensitive Labels

Shrink Sleeve Labels

Heat Transfer Labels

Flexible Packaging

Sustainability

Brand thought-leaders already know: consumers demand packaging that is recyclable and planet-friendly. At Brook + Whittle, our unrelenting dedication to sustainable packaging has pioneered proprietary technologies that enable recycling, lessen waste stream pollution, and reduce our carbon footprint.

Brook + Whittle Thoughts

As a leader in the packaging industry, Brook + Whittle constantly observes trends and new technologies. See some of the insights we’ve gained and applied to our products below.

Brook + Whittle to Acquire Paradigm Label in Mira Loma, CA

January 6, 2022

GUILFORD, CT – January 6, 2022 – Brook + Whittle is pleased to announce our agreement to purchase Paradigm Label based in Mira Loma, California. Paradigm Label is a great

How does recycling work?

October 19, 2021

In the US, most of us are familiar with curbside recycling. We participate every week, throwing our boxes, paper, plastic bottles and containers, glass, metal, and aluminum cans into blue

Five ways to make your labels more sustainable

October 5, 2021

“What sustainable options do you offer?” This is a question that I’m hearing more and more often these days, as brands look to meet their sustainability targets – or create

Markets

For more than 20 years, we’ve provided pressure-sensitive labels, shrink sleeves, flexible packaging, and heat transfer labels to markets including premium beverage, home care, personal care, food, nutraceutical, wine, spirits, and craft beverage.

Today’s leading brands rely on us for practical, reliable solutions for their labeling needs.

Premium Beverage

Food Packaging

Health & Beauty

Wine, Spirits, + Craft Beverage

Household

Nutraceuticals

Why Brook + Whittle

Because we are deeply committed to both sustainability and your needs. Using the very latest tools and techniques in competitive design, we help our customers develop labels + packaging that swiftly carves out marketspace for their brand.

Advantage 1 – Sustainability

We push forward in continuously innovating our sustainable products. We help our customers pick the solution that’s the best fit now while providing the tools, information, and partnership needed to advance their sustainability goals over time.

Advantage 2 – Complex decoration

We want your label to make a lasting impression. By providing the widest design possibilities through differentiated press capabilities and printing techniques, we help create a lasting and memorable brand experience.

Advantage 3 – Fast and agile supply chain

The world is continuously changing. Whether you are a small start-up or national CPG, our print platforms are positioned to meet your demands for faster lead-times, smaller run sizes, and print personalization.

Advantage 4 – Intelligent business

We’re challenging the old ways of working. While maintaining our consultative approach, we’re developing a wide range of flexible workflows to enhance your productivity and meet your changing business needs.