Liner is a byproduct of pressure sensitive label application, made primarily of paper or PET. Today, the majority of liner is landfilled in North America. However, we are working to flip the script by participating in cross-industry collaborative efforts with TLMI and CELAB. Through these efforts, we are seeking to increase recycling rates for liner.
Promoting greater circularity
Liner, in many applications, is a necessary material in pressure sensitive labels, acting as the carrier for the full-coverage adhesive and facestock. This material has long been landfilled due to the silicone release agent. Fortunately, there are recycling solutions available and we are working hard to develop circular solutions for paper and PET liner.
GUILFORD, CT – September 23, 2021 – Brook + Whittle, a leading provider of sustainable pressure sensitive and shrink sleeve prime labels, today announced its membership in the global initiative,
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